The Benefits of Chatbots in Apps


In online marketplaces, chatbots are widely used for customer assistance. Chatbots are a trend that helped shape the previous years of apps and continues this year as well. These are the years of chatbots, and if you’re running an online marketplace or in the app business, you’ll want to use chatbots.

Look at these five benefits of using chatbots for apps:

  • User Management
  • 24/7 Support
  • Data & Metrics
  • Save Money & Time
  • Timely Communication

User Management

Chatbots can enhance the communication you have with your customers. In fact, they’re just like messenger apps; these bots make your customers feel they’re in the modern era, using modern technology.

24/7 Support

Let’s say you employ someone to manage customer support. Now, that employee could be working a typical 8 hour day, if not more. In addition to those 8 hours, there would be downtime, which could cause carelessness; not to mention the inability to handle different customer concerns. Chatbots, however, can (and will) work around the clock. Once programmed, chatbots perform the tasks they’ve been built to do, day or night, with no fail.

Data & Metrics

Chatbots assist businesses in collecting valuable data and metrics about customers. This, of course, allows the app to optimize the customers’ individual experiences. On one hand, businesses can deal with customers in real-time. On the other hand, businesses can monitor and measure interactions with their customers.

Save Money & Time

Chatbots are money and time-effective, as they make your work easier and allow for more focus on time-sensitive tasks. Also, chatbots reduce the tough points in sales and customer support departments by supplying support and automated responses.

Timely Communication

Chatbots have created waves of success across many companies. They’re a trend that customers would like to see more of. The quick automated response chatbots deliver saves customers time with quick responses to their questions. Some chatbots can also help customers locate products they are searching for.

In Conclusion…

These were just a few of the best benefits chatbots have to offer in apps. If you own a business, you should highly consider this technology for your app or website and improve your customers’ experiences. So give it a go, you’ll find that chatbots are your friends; friends who will save you a good amount of money in the long haul!

Do you need a hand with using a chatbot for your app? Call Bluestone Apps for help in developing and successfully marketing your mobile app. With over 23 years of design and development experience, we have your solution. You can reach our local Knoxville team at (615) 209-9680. Call today!