Top 5 Business Improvements in 2019
In a world of constant change and fast-paced lifestyles, people demand supersonic convenience and consistency. This demand has been heard Loud and Clear! Small and large business owners are stepping it up a few notches in 2019 and are totally rocking the twenty-first century! Here are 5 improvements business owners are making this year that you might seriously wanna know about for your business.
Get to Know Your Customers!
Okay, first and foremost, if you want to improve the product or service you are offering, getting to know your customers is critical. There’s an abundance of free and cost-effective tools at your disposal, from questionnaires and surveys to market research.
The ability to figure out what your market is looking for and identify the main issues will help you to redirect your products or services into the right hands. Only then will you be able to improve your game plan and promote the right offers that fit the needs of your customers.
Simplify, Simplify, Simplify!
IF this sounds like you, don’t feel bad. It happens to the best of us. There are so many business owners who are guilty of overcomplicating their method of operation. If you’re one to contract out your projects or pass on the information, some of the details could very well be left out, leaving you with quality issues (yikes!).
To avoid this, you should always look for ways of simplifying the processes and perform various quality checks. Reducing your turnaround time and improving your sales cycle, will provide you with plenty of benefits by using this approach.
Keep an Eye on Your Customers’ Satisfaction…
If you want to improve the value of each customer, you may want to focus more on the retention fates in the new year. Go ahead and send out surveys to ask your leading customers what you can do to improve your products or services. In order to better suit their needs, you can try various methods of this.
Way too many companies have gone out of business due to disengagement with their clients and target market. Don’t be the company to fail by not recognizing your customer trends. They impact your strategy and industry in a massive way.
More Value = More Profits
Let’s continue to improve your business in 2019, shall we? Now… It is crucial that you find a way to either CUT your prices or UP the value you are offering to your clients. There has been a rise in the cost of running a business as well as an increase in cost for human resources. So with such an influx, for many businesses, their only option is to add more value and increase their price.
Instead, consider a complimentary service that won’t cost you so much, yet still, provide additional value to your customers. If you are a consultant, you can offer follow-ups, reports, and even a free support line if you happen to have your own software which you are supplying to other businesses.
Sooo, make 2019 the best year for your business! Just focus on the main improvement areas; marketing, costs, value, resource allocation, and (of course!) customer service.
And, last but DEFINITELY NOT Least…
!Get Yourself a Mobile App!
(Yes, this deserves the front and back exclamation!)
The benefits of having a mobile app designed for your company are (literally) endless! Are you aware, that in today’s world close to 3.3 billion people are using a smartphone?! So, hey! What better way to connect more efficiently with your customers while building and promoting a stronger brand than with a mobile app?
Not to mention, on a daily average, those 3.3 billion people are spending over two hours on their smartphone (*cough, cough*, as opposed to a PC, *cough*) which makes a mobile app ideal for increasing visibility to your clients at all times.
Besides, with the habitual use of smart devices these days, a mobile app enables you to market DIRECTLY while providing your clients with an abundance of information on your products and services.
The amount of brand recognition received by having a mobile app your clients can engage with regularly is crucial to your business.
Think about this for a second… There is a term in advertising called ‘Effective Frequency’ which points out that your brand is truly noticed if it is seen more than 20 times (holy moley!)!
With a smartphone in every pocket, your mobile app will be available to anybody with a smartphone (all 3.3 billion of ‘em)! Watch your business erupt and stand out from the others in a super-duper type of way!.
Oh, hey! One more thing! Another MAJOR benefit of having a mobile app is it can be turned into a social platform. By adding features such as photo-sharing, likes/comments and in-app messaging capabilities you are sure to increase customer engagement as well as customer loyalty!
Sooo, what do you think? Are you ready to get your business booming in 2019 and continue to rock it in 2020 and beyond? Shoot us an email at email@example.com or give us a ring at 615-209-9680 and together, we’ll take your business on the Adventure of a Lifetime!