Project Mustang App Case Study

Project Mustang

find a trainer and a horse together in

one collaborative location

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The Project Mustang App was created for horse-lovers looking to adopt mustangs trained by certified trainers. The Project Mustang App unites professional horse trainers, their available mustangs and genuine people looking to own an American Icon.

App users will be able to follow their favorite trainers and learn about the adoption/ownership process. Most importantly, Project Mustang App users can participate in the goal of increasing private ownership of America's horse.

Services Utilized:

Branding, User Experience, Interface Design, Development, Analytics, Marketing

Platforms

iOS, Android

What is the Project Mustang App?

The Project Mustang App was created for horse-lovers looking to adopt mustangs trained by certified trainers. Project Mustang unites professional horse trainers, their available mustangs and genuine people looking to own an American Icon.

Users of the Project Mustang App can find a trainer and a horse together in one collaborative location. This database-driven application is aided by our location service and responsive website. The Project Mustang App allows its users to connect with trainers within their search criteria. Users of the Project Mustang App can view their horses and message the trainers directly through the App.

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Why the Project Mustang App?

The Project Mustang App is a collective of professional horsemen, government agencies and business leaders. There is a concern with the future of America’s Horse on how they are trained, maintained and kept. The priority of the Project Mustang App is to unify the fractured mustang community and connect certified mustang trainers, their ‘gentled’ mustangs and adopters.

The Project Mustang App is a centrally located and database-driven application. Also, the Project Mustang App is backed by a robust and responsive website. Ultimately, from concept, design/development to final launch, this project was self-funded by the Founders.

Where to Find the Project Mustang App

The Project Mustang App is free to download and use. Project Mustang App users will be able to follow their favorite trainers and learn about the adoption/ownership process. Most importantly, Project Mustang App users can participate in the goal of increasing private ownership of America’s Horse.

The Project Mustang App is available for iOS and Android on Google Play and the App Store.

Find Trainer

Find Trainers

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Collaborative Location

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Search Criteria

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Directly Message Trainers